And the Winner is

It is football award season and everyone is excited as the Heisman award is handed out and now NFL is starting to announce players of the year and MVP’s.  Well if you want to meet the one that is sure to clean up in every award category imaginable, look no further than the 2016 Kia Optima.

It is slightly longer, taller and wider and looks even more vogue and sports-minded, with a coupe-like profile that leads to a tapered backend. Kia's signature tiger-nose grille is set off by sweptback headlamps, with Kia's first use of Bi-Xenon HID lighting with available Dynamic Bending Lamps, illuminating the tarmac around corners, and High Beam Assist. The rear quarter windows kick up in front of the carved rear fenders. In the back are a raised deck lid and available LED halo-style taillights. The four-door sedan rides on 16 – to 18-inches alloy wheels.

Basically, you are able to add options to the Kia Optima to make the interior look like a car that's at least one class higher than the usual bland midsize sedans.  The design of the instrument panel and center console are as close to flawless as any car comes. The Kia Optima has every millimeter just right. There is zero confusion, all the features are there, and the storage cubbies are ideal for keys, phones, coffee cups and more.  Android Auto is standard on most trim levels, and this system will be upgraded via software to also include Apple Car Play in the next few months. It worked flawlessly.

Come see one for yourself at Round Rock Kia 600 Jeffrey Way Round Rock, TX or give us a call at 512-617-5000 today!

Instant Classic? Possibly

Can a car that has only been on the market a handful of years be considered a classic?  I say yes.  Even classics are continually retooled and tweaked as new technology becomes available. Which leads us to our most stylish of classics, the Kia Optima.

Ok, classic may be a strong word but I promise you this Kia Optima will stand the test of time.  The Optima has won in all of my “it” categories.  It is affordable, comfortable, safe, great fuel economy and reliability. The road noise is a thing of the past and the feel for the steering makes you feel dominant behind the wheel.  It is a more hushed drive than ever before.  The material inside is exquisite and it has oodles of room to spare.  The heated seats, 12-volt and usb ports as well as side sunshades will accommodate your outboard passengers.

The SX has panoramic glass roof, heated steering wheel, heated and vented front seats and an ipad like interface.  Optional are auto emergency brake, adaptive cruise control and surround view camera system.  The XS also gets the most powerful 2 liter turbo with 245 hp and 260 pounds-feet of torque with regular grade gas.  It is coupled with a 6 speed automatic front wheel drive.  There is no turbo lag or torque steer here.  Fuel economy is impressive at 24/35 city/highway respectively.

Come find out what makes it so special today at Round Rock Kia 600 Jeffrey Way Round Rock, TX or give us a call at 512-617-5000 today!

2015 Kia Optima: Why Change What isn’t Broken?

Plot twist! No major changes are being made to the up and coming 2015 Kia Optima. The 2.4-liter four-cylinder engine with 192 horsepower and six speed automatic transmission and front-wheel drive worked flawlessly before, so there was no need for alterations in that field. We for-see the 2015 model to earn anywhere between 20 to 23 miles per gallon. Also, the SX Turbo model is powered by a 2.0-liter four-cylinder engine with 274 horsepower as opposed to the base model.

The new model comes equipped with standard features such as satellite radio, a six-speaker audio system, Bluetooth, a tilt and telescopic steering wheel and a six-way power-adjustable driver’s seat. Also being made available to your disposal is an eight-speaker audio system, a rearview camera, navigation, a leather wrapped steering wheel, leather seat trim, heated and ventilated front seats for those cold winter mornings or those hot summer afternoons, and push-to-start technology, a back-up warning system, blind spot detection and rear cross-traffic alert if you choose to upgrade. The midsize four door car is an affordable and attainable high quality vehicle that is definitely worth taking a look at!

Between the attainable safety features, excellent estimated gas mileage, rocking audio system, smooth steering and 192 base horsepower, it would be crazy not to come in and check out the new 2015 Kia Optima. 

Come in to check out the affordable midsize 2015 model today at Round Rock Kia 600 Jeffrey Way Round Rock, TX or give us a call at 512-617-5000 today!

The 2014 Kia Forte Is Just Right

The 2014 Kia Forte is right where it belongs as the midsize sedan.  It doesn’t try to be something it isn’t.  For some that come in and test drive, the Optima might be too big and not what you are looking for.  It might be too flashy.  The Soul might be too edgy or quirky for your taste.  Then you settle behind the wheel of the 2014 Kia Forte and you say, “Ahhh, just right.”  

The redesigned body is the best looking yet.  It has far outdone its predecessor.  It resembles the Kia Optima just a little smaller.  It has a 2.0 liter 4 cylinder engine that has 173 horse power and gets around 28 mpg.  The car is redesigned with more LED lighting and power folding mirrors.  It also came with 16” alloy wheels.

The car also uses the UVO in car technology.  It has Bluetooth, navigation and XM.  The trunk was extra roomy and plenty of cargo space for a car in this mid-sized sedan class Boldride says “It’s like driving a cloud.”  .  This version of the Forte has lots to offer.  The inside is abundant with natural light with its large moon roof and wide windshield.  With ample interior space there is plenty of room for 5 with plenty of legroom in the back seat.

Come by and test drive all of the new Kia’s today and have your Goldilocks moment at Round Rock Kia 600 Jeffrey Way Round Rock, TX or give us a call at 512-617-5000 today!

Round Rock Texas plans to have the Car of the Future

It is no secret that technology continues to progress.  Our children navigate the world through new and innovative electronics.  Glasses are allowing us to view and communicate with each other, watches tell us more than the time of day, and cars are no different.  Round Rock is the home of Dell, a leader in innovative technology and will soon have the car of the future.

This year’s concept cars share the not-so-distant future new ideas, designs, technologies, and corporate intentions.

 Most vehicles are projected to be powered by some form of gas-electric system.  By the year 2025 the corporate fuel-economy (CAFÉ) has set the standards for all vehicles to meet 54.5 mpg and at today’s gas prices reaching $4 a gallon, which is not a bad idea.  Thanks to technological, scientific and manufacturing advancements materials like carbon fiber, aluminum space frames and other super-lightweight alloy bits which are found in high-end luxury sport sedans are finding their way into more economical vehicles geared toward the everyday driver.  Heads-up displays which means the system overlays information directly on objects seen through your windshield is nothing new.  However, these displays are becoming fully interactive, customizable, and controllable with nothing but hand signals.  Mirrors are being replaced by cameras providing safety for the automotive consumer, and with all of these advancements the Kia Ray concept, a plug-in hybrid sedan concept built on the Forte platform and shown in Chicago, is quoted at 202 mpg.

In 2007 KIA Motors installed a design center

 equipped with design and modeling studios including the KIA Design Center America in Irvine, California.  Through its efforts, KIA Motors has introduced a number of striking concept cars at various international motor shows and the results of the company’s efforts are beginning to show on the streets. The company has gone from a maker of affordable cars that had little to set them apart from vehicles to a company that produces cars that have been highly acclaimed pieces of art.

With an unprecedented 17 consecutive years of market share growth, Kia Motors is the fastest growing automotive brand in America. Thanks to advances in product quality, design and innovative marketing, Kia is also one of the fastest-growing car companies in the world.
KIA is already well known for its Optima, Sorento, Soul, Sportage, Forte, Rio, Sedona, and the most talked about mid-size sedan on the market, the Cadenza.

Now the K900 is about to hit showroom floors near you.  The KIA K900 packs exactly what you expect – tons of luxurious amenities, and an

optional VIP seating package with reclining, heated and cooled outboard rear seats. Standard leather surfaces are found throughout the cabin, and soft Nappa leather is available in black or white with contrasting stitching. On the technology front, V8 VIP models offer a 12.3-inch full-color TFT display in the instrument panel, with different themes depending on which drive mode is selected. In the center console, standard navigation and UVO telematics are viewed through a 9.2-inch HD screen that's controlled by a rotary knob and surrounding buttons. Of course, there's a mountain of active safety features, including front and rear park assist, rear cross traffic alert, blind spot detection, lane departure warning, adaptive cruise control and more. There's even an around view monitor.

The K900 is a handsome thing, looking sort of like a puffed-up version of the smaller Forte or Cadenza sedans. Up front, V8 models use adaptive LED headlamps (with a total of 16 bulbs), and more LED lighting can be found out back. Attractive 19-inch wheels are found at all four corners, wrapped in 245/45-series rubber up front and 275/40-series tires at the rear.

The performance, style, innovation of all KIA Models can be found at Round Rock KIA and non-commission sales associates can help put you in the right technological KIA that meets you and your family’s needs by calling 512.617.5000.  Round Rock KIA is located at 600 Jeffrey Way in Round Rock, Texas just outside of Austin.

Get the Most Affordable Sedan at Round Rock Kia

One of the most popular vehicle segments in America is the midsize sedan.  It serves as a family car, daily commuter, road trip vehicle, and more.  It is perfect for just about anything the average car buyer needs, plenty of passenger room, cargo storage, and easy on the gas tanks.

Now because of the popularity of the midsize sedan, there’s no shortage of options for consumers to choose from.  What is the best vehicle for your money?  Recently cars.com conducted a test and their analysis determined what the most affordable midsize sedan was.  For us at Round Rock Kia, the results were not surprising.

The Kia Optima is one of Kia’s bestselling vehicles and for good reason.  The test conducted by cars.com analyzed cars with a certain level of content that most car shoppers desire.  All vehicles tested were of trim levels that included automatic transmissions, cruise control, USB, Bluetooth, Power windows and driver’s seat, and a backup camera.

Most midsize car shoppers are choosing cars with at least the equipment listed above.  Also included in the test for affordability was the cost of 5 years of gas at the current price and driving ration provided by the EPA.

Not only was the Kia Optima the most affordable car on the list, it was a full $645 less expensive than the second place car.  You’ll also notice the Kia Optima Hybrid was pretty high on the affordability list, as a matter of fact, it was more affordable after 5 years than 7 non-hybrid vehicles on the list.

That’s a lot of value in Kia’s favor.  And if you want even more value you should get your Optima from Round Rock Kia!  Visit our showroom 600 Jeffrey Way in Round Rock, Texas or give us a call at 512-617-5000 today!